Have you ever wondered whether it’s better to wash your face with cold or hot water? Le...
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What's the Best Water Temperature for Washing Your Face?
Have you ever wondered whether it’s better to wash your face with cold or hot water? Le...
Ingredient We Love: Chamomile
We’re obsessed with nature-derived ingredients, and that’s why they’re part of the foun...
Trend To Try: Matching Your Eye Look to Your Outfit
Are you of the makeup first, fashion second mindset? It’s time to switch things up.
On...
13 Lipstick Shades We Love Right Now
So little time, so many lip colors.
We’re celebrating #NationalLipstickDay by stocking ...
The Ultimate Guide To Color Correcting
Kiss discoloration goodbye.
When concealer and foundation won’t cut it, our Color Corre...
8 Places You Need To Apply SPF (But Might Be Forgetting)
We don’t need to lecture you about the importance of sun protection (skin cancer is the...
11 Nail Colors You Shouldn’t Sleep On This Summer
Pedicure season is officially here, and whether you’re looking for a nail polish shade ...
The 9 Best Skin Care Products for Summer
The heat is here, which means now is the time to summer-proof your skin care routine. W...
The Only 3 Red Lip Colors You Need
It’s red lip season! Okay… when is it not red lip season? But you get the point—the sha...
3 Colorful Makeup Trends To Try This Summer
The sunshine is out, and you know what that means—time to test out this season’s hottes...
7 Reasons To Love Our Moisturizing Liquid Foundation
There’s so much to love about liquid foundation formulas—they’re versatile, offer custo...
Trend To Try: Butterfly Eyeliner
Y2K beauty is having a serious moment, and one of our favorite reinterpretations of tre...
How To Master Summer’s No-Makeup Makeup Look
We think summer looks best with fresh, glowy skin—enter the ever popular no-makeup make...
Why You Should Exfoliate Before Using a Face Mask
We love applying a face mask, especially when dealing with excessively dry, oily, or un...
Ingredient We Love: Rosemary
We’re obsessed with nature-derived ingredients, and that’s why they’re part of the foun...
7 Fiery Lip Colors That Will Heat Up Your Look
Get in the summer mood with a fiery hot lip color. 🔥 We're currently loving bold and sa...
Trend To Try: Go Grunge
Break out your oversized flannel and chunky combat boots—we’re going grunge. The ‘90s b...
The 8 Best Gift Ideas for Mother's Day
Searching for the perfect present for mom? Look no further. This Mother's Day, switch u...