We’re Loving: NEW! Lipstick in Viva Magenta
Posted on April 19 2023
Viva Magenta is here! Our newest lipstick shade has dropped, and it takes inspiration from Pantone’s 2023 Color of the Year of the same name. The vibrant crimson pink lipstick has cool undertones and a crème finish—it exudes strength, joy, and just a touch of sexy.
A little more about the Pantone hue? The color was dreamt up to strike a balance between the physical and virtual world, and be both powerful and empowering. Viva Magenta is a pulsating shade whose exuberance promotes a fearless and optimistic celebration, and is ultimately rooted in nature.
And for more of our favorite products in the Viva Magenta color family, check out this post.