Ingredient We Love: Aloe Vera

We’re obsessed with nature-derived ingredients, and that’s why they’re part of the foundation of our brand.

One of our favorites is Aloe Vera—extracted from a plant of the same name—which is said to have anti-inflammatory and soothing properties that improve the quality and overall appearance of the skin. No wonder we use this tried and true botanical in so many of our products! The secret of this commonly used, medicinally purposed plant is that it’s a powerful source of antioxidants, is full of nutrients like Vitamin C, and it’s ability to thrive in dry, unstable climates because of its water-dense leaves allows it to provide maximum hydration to the skin. Simply said, Aloe Vera hydrates and soothes your skin to give it a more clear and nourished appearance. What’s not to love?

With far-reaching benefits including healing properties, anti-aging effects, providing a heavy dose of antioxidants, increasing moisture levels, remedying irritation and dryness, and protecting skin from environmental damage, this ingredient brings out the natural softness your skin was meant to have. And it goes without saying that Aloe Vera is vegan and gluten-free.

Ready to try it out? Look for it in our Mascara, Cream Concealer, Balancing Cleanser, Moisturizing Liquid Foundation, Oil-Free Liquid Foundation, Sea Mineral Hydra Mist, Liquid Eyeliner, Cosmetic Wipes, Gentle Exfoliator, Hydrating Mask, Tahitian Vanilla Body Lotion, Lipstick, and more.