Trend To Try: Pretty Pastel Eyeshadow

Pastel eyeshadow might not be the most groundbreaking makeup trend, but that doesn’t make it any less gorgeous. This time around the pretty hues are more intense and sparklier than ever—think saturated mint greens, dreamy lavenders, and cool baby blues—and we’re ready to jump on board. 

To make your pastels pop, we recommend starting with our Eyeshadow Primer or using a light concealer as a base—this will help keep the pigments vibrant and in place while also preventing creases. When it comes to color, don’t be afraid to mix and blend two or three pastel shades together to create a watercolor effect on your lids. You can also go for extra sparkle by layering shimmers on top of mattes, try applying the shadow in exaggerated or graphic shapes for a bold look, adding dimension by using just a single shade in a gradient or brushing a deeper color in the crease for added glam. 

Want to take the trend up a notch? Draw on white eyeliner (try our Eye Defining Pencil in Snow) for a super fresh vibe or a thick black wing (try our Precision Liquid Liner in Raven) for more drama. Finish your look off with a baby pink lip color like our Sheer Gloss in Divinity or Lip Color in Truth or Dare to really bring the theme home.

Shop all of our eyeshadow options here.