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How Often Should I Exfoliate My Skin?

Most of us love the feeling of scrubbing an exfoliator on our face, but how often should we actually be doing it? And what type of product should we be using? While there’s not necessarily a universal answer, most people should be exfoliating about two to three times per week. If you have hypertensive skin that’s prone to redness and irritation, once a week or so is best.

Don’t make the very common mistake of over-exfoliating or using a product that’s too harsh, as it can create tiny cracks in your skin that leads to inflammation, hydration loss, and even breakouts. The good news is that the right exfoliator can remove dry, flaky skin and make dull skin glow again. There are a plethora of other benefits as well, like preventing blemishes and clogged pores, fighting wrinkles and other signs of aging, and allowing your other skincare products to penetrate your face more effectively.

When it comes to physical exfoliants—like face scrubs and clay masks—the trick is to pick a product that is effective yet gentle and contains natural ingredients that won’t damage your skin. Our Red Seaweed Gentle Exfoliator—which contains red seaweed, aloe vera, rosemary, jojoba, and is enriched with vitamin E—is an exceptional skin polisher that cleanses while refining surface texture. Massage it onto damp skin using circular movements twice a week, being careful to avoid your eye area. Pair it with our Sea Clay Purifying Mud Mask or Skin Brightening Mask once a week.

In the end, the key is to listen to your skin—don’t just exfoliate because it’s been a few days, exfoliate because you feel like your skin needs it.

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